My Past Experiences
Welcome to a showcase of my high-impact work developed during my past professional internships and field experiences. Beyond standard daily operations, these featured projects show how I was tasked with solving complex business problems, driving digital transformations, and delivering measurable results for organizations. Each project highlights my ability to bridge high-level strategy with data-driven execution. Explore the examples below to see a snapshot of my professional capabilities, analytical mindset, and the tangible value I bring to forward-thinking teams.
Reviving a TikTok Account
During my Sophomore year summer (May - August 2024), I was tasked with reviving Key Branding Labs' TikTok account.
In the short months that I operated the TikTok page, I posted original daily content featuring the staff, office highlights, and industry insights that ultimately increased their follower count by 10% and increased overall engagement on the platform.
The Ambassador Pipeline
I managed a high-volume influencer and brand ambassador outreach strategy to scale visibility for two distinct companies, Lyre and Thief and ZeroDrive. I tracked, qualified, and managed an outreach pipeline of over 400 potential brand ambassadors, serving as the primary point of contact across all communication channels. By tailoring pitches and maintaining follow-ups, my efforts directly secured three high-value, long-term professional partnerships. This project demonstrates my capability in relationship management, targeted lead generation, and my ability to seamlessly execute data-driven brand advocacy campaigns for multiple organizational identities simultaneously.
The Gallery Audit
At Viridian Artists Inc. I took an unorganized archive at an art gallery, completely restructuring their physical and digital asset tracking from the ground up. Relying heavily on strong management and organizational skills, I systematically audited, sorted, and cataloged a backlog of over 100 original paintings. To ensure the database was accurate and useful, I conducted in-depth curatorial research on each piece to trace and document its full story. I identified the artist's name, year of creation, artistic style, and official title. This complete inventory overhaul wiped out daily tracking friction, preserved important historical data, and left the gallery with a clean, functional database to streamline their artwork valuations, sales, and daily operations.
